Profile of the Day

PCA’s partnership network includes more than 1,100 youth sports organizations, cities and schools. In 2009, PCA will conduct roughly 1,300 live, group workshops across the U.S., while assisting thousands of other individuals via online workshops at www.PositiveCoach.org.

Founded as a non-profit within the Stanford University Athletic Department in 1998, Positive Coaching Alliance (PCA) has the mission of “transforming youth sports so sports ca n transform youth.”  To that end, PCA has conducted roughly 6,000 live group workshops nationwide for more than 300,000 youth and high school sports leaders, coaches, parents and athletes.  Workshop attendees have helped create a positive, character-building youth sports environment for more than 3 million youth athletes.workshops train coaches to be Double-Goal Coaches®, whose first goal is winning and whose second, more-important goal is teaching life lessons through sports. PCA sports parent workshops cultivate “Second-Goal Parents,” who focus on life lessons through sports. PCA student-athlete workshops produce “Triple-Impact Competitors,” who work to improve themselves, their teammates, and their sport as a whole.
PCA has the support of elite coaches and athletes on a National Advisory Board (http://www.positivecoach.org/advisoryboard.aspx), including National Spokesperson, Los Angeles Lakers Coach Phil Jackson.

See how Phil Jackson supports PCA at
http://www.positivecoach.org/subcontent.aspx?secid=274